Graystone Brewing

Brand Identity Packaging System

A local craft brewery with a tap house in the heart of downtown, Graystone is one of Fredericton’s best locations for sampling the local beer scene. The initial idea for the brewery happened while the owner was hiking in Patagonia. The logo is designed to reflect the characteristics of the mountain range.

Over the past five years, we’ve designed collateral materials, clothing and packing for the brewery. Keeping a simple geometric approach paired with landscape photography, we’ve built the brand across a wide range of materials. Their products are sold in stores across the province.